When hard as it might be, although letting travel of your web page designing ideas and hearing the customer may actually be of benefit in the long run.
I know whatever you are saying, you have been in the internet designing organization long enough to know what works and wont doesn’t, what would my personal customer understand? Well following approaching web site design in the same manner, I have unfortunately had no various other choice but for give in to my best laid programs and abide by the needs of my personal customers.
Development of good websites usually means so it has to be appealing to the eye, as well as being fully functioning just for Search Engine rewards, but inevitably it must display professionalism for the purpose of the business depicted.
Complying with W3C Standards (W3C Markup Acceptance Service) designed for both HTML CODE and CSS validation is certainly paramount to good design and style and encoding (but not essential for good Google PR, Let me discuss in later posts), so when making we decide to use bottom part HTML formatting and CSS text font like Tahoma 11pt, to build neat easy to read text and nice webpage image layouts.
I will list some cases of exactly where letting go has cmserv.com.br benefits for each party involved and how in some situations actually triggered little or no web traffic for the site.
Case Study 1 ) Architectural Company flash and font is important
Our client wanted the utilization of Flash factors to display several architecture pictures with a nice fade between images and changes to classic CSS Typeface used Tahoma 11pt font and replaced with Century Medieval 11pt, that is used in all their particular logos and architecture style work.
Since several would know embedding Flash files into your website results in W3C Validation undefined source failure, thus rendering the site Invalid Markup. After explaining this, the customer seemed the need to have a very good graphical adobe flash style photo far outweighed the importance of quality valid HTML Transition Markup. To them the look and notion of their web-site to their consumers was far more advantageous than complying considering the W3C.
In addition , they will wanted the Century Medieval font instead of Tahoma. By design Hundred years Gothic contains a much larger typeface height than Tahoma so when used improved the page height larger than when using Tahoma thus causing the site showing with browse bars the moment view within 1024 back button 768 image resolution, where recently it fitted in the whole site perfectly.
In conclusion the customer obtained the desired affects they wanted and eventually it is the consumer who often knows best.
Case Study 2 . Package supplier turns into boxed in
Our customer had started out a new organization supplying cardboard boxes boxes for moving and packing. That they wanted an easy site with heavy visual image factors and little if any text relating to the home page.
Trying to explain to the customer the role of text based search engines outcomes and that having no legible text to the home page would definitely limit all their visibility, they choose design over effects. Why you may ask would a company limit their possibilities of being available on search engines? Well the question continue to burns with us too, but as mentioned before the customer always knows ideal and the decision was solely theirs to create.
Their viewpoint was simple, their website was purely to be applied as a referrals guide and never the source of extra business, as their marketing strategies will be enough to garner consistent business.
Even today I even now wonder as to why they limited their marketability and in particular their website which is always online and can be searched constantly of the day.
Consequently in summary the very best laid programs of rats and men (well in such a case web designers) can be a complete waste great management while what I currently have stated almost all along that customer always knows best and finally they are the kinds paying for your service consequently sometimes it has best to put together your firearms and acknowledge defeat.