As hard as it may be, nevertheless letting go of your web page designing creative ideas and listening to the customer could possibly be of advantage in the long run.
I know whatever you are saying, you’ve been in the world wide web designing business long enough to find out what functions and will not doesn’t, what would my personal customer know? Well after approaching web site design in the same manner, I’ve unfortunately got no various other choice but to give in to my ideal laid ideas and conform to the wants of my personal customers.
Development of good websites usually means so it has to be appealing to the eye, and also being completely functioning to get Search Engine benefits, but finally it must display professionalism designed for the business displayed.
Complying with W3C Standards (W3C Markup Affirmation Service) designed for both HTML and CSS validation is certainly paramount to good style and development (but not necessary for good Google PR, Let me discuss in later posts), so when making we always like to use bottom HTML formatting and CSS text font like Tahoma 11pt, to produce neat easy to read text and nice site image designs.
I will list some cases of exactly where letting head out has knvas-creative.com rewards for both parties involved and exactly how in some circumstances actually resulted in little or no online traffic for the web site.
Case Study 1 . Architectural Organization flash and font matters
Our buyer wanted the application of Flash components to display a lot of architecture pictures with a nice fade between images and changes to original CSS Typeface used Tahoma 11pt font and replace by Century Gothic 11pt, that is used in all their very own logos and architecture design and style work.
Since several would know embedding Flash documents into your web page results in W3C Validation undefined source inability, thus rendering the site Incorrect Markup. Following explaining this, the customer was feeling the need to possess a graphical display style picture far outweighed the importance of quality valid HTML Transition Markup. To them the look and conception of their web page to their buyers was much more advantageous than complying with the W3C.
In addition , they will wanted the use of the Century Gothic font rather than Tahoma. Simply by design Century Gothic provides a much larger typeface height than Tahoma when used improved the page height larger than when using Tahoma thus leading to the site showing with browse bars the moment view within 1024 by 768 resolution, where recently it fitted in the whole webpage perfectly.
In conclusion the customer accomplished the desired influences they dreamed of and finally it is the consumer who always knows ideal.
Example 2 . Pack supplier turns into boxed in
Our buyer had started a new business supplying cardboard boxes pertaining to moving and packing. They wanted a basic site with heavy graphical image components and little or no text on the home page.
Trying to explain to the customer the role of text centered search engines outcomes and that having no readable text within the home page might limit their visibility, that they choose design over effects. Why you could ask could a company limit their likelihood of being found on search engines? Well the question still burns around too, but since mentioned before the customer always knows finest and the decision was only theirs to generate.
Their viewpoint was basic, their website was merely to be used as a benchmark guide and necessarily the source of extra business, because their marketing strategies would be enough to garner constant business.
To this day I continue to wonder as to why they limited their marketability and in particular the website which is always online and can be searched all the time of the day.
So in summary the very best laid plans of mice and men (well in this instance web designers) can be a utter waste great management while what I have got stated each and every one along the fact that the customer usually knows ideal and in the long run they are the types paying for your service so sometimes it’s best to lay down your guns and acknowledge defeat.